Centre for Studies in Journalism and Mass Communication (CSJMC), Dibrugarh University organized a webinar on ‘PR in the new World: Northeast Indian Context’ on 29 April, 2022, to understand the continuing shifts in Public Relations and the Communication landscape, especially in North-East India. The webinar witnessed the presence of an extraordinarily talented panel with experience in Public Relations as well as Journalism. The guest speakers included eminent personalities like Nurul Islam Laskar, Chairperson, PRCI, Guwahati Chapter, Dr. Shahid Siddiqui, Journalist and Analyst (formerly with IBN7), Rooplin Sharma, Branch Head, Perfect Relations (Guwahati), Swakkhyar Deka DIPRO (Darrang) and others.
Welcoming the audience during the webinar, Dr. Prabin Kumar Gogoi, Chairperson, CSJMC, Dibrugarh University said, “I am glad that we are able to organize this webinar and am confident that our students and the audience will benefit immensely from the same.” The webinar addressed the question of what the future of the PR practice looks like in the new age and in the Northeast Indian context. Nurul Islam Laskar said, “PR in the North Eastern context is very different. Unlike other parts of the country, Northeast India has an astounding number of publications in total with Guwahati alone with more than 20 publications, in various languages. This is a challenge because of the kind of fragmentation the region brings but with proper streamlining, solutions are around,” .